{"id":24746,"date":"2026-09-10T17:51:44","date_gmt":"2026-09-10T15:51:44","guid":{"rendered":"https:\/\/gepacv.org\/?p=24746"},"modified":"2026-09-10T17:53:22","modified_gmt":"2026-09-10T15:53:22","slug":"el-futur-de-la-comunicacio-esportiva-protagonista-en-el-10e-congres-gepacv","status":"publish","type":"post","link":"https:\/\/gepacv.org\/vlc\/el-futur-de-la-comunicacio-esportiva-protagonista-en-el-10e-congres-gepacv\/","title":{"rendered":"El futur de la comunicaci\u00f3 esportiva, protagonista en el 10\u00e9 Congr\u00e9s GEPACV"},"content":{"rendered":"<p>La transformaci\u00f3 dels canals, el creixement de les xarxes socials, les noves maneres de consumir informaci\u00f3 i la necessitat de connectar amb audi\u00e8ncies cada vegada m\u00e9s fragmentades estan canviant profundament la comunicaci\u00f3 en l&#8217;esport.<\/p>\n<p>El 10\u00e9 Congr\u00e9s GEPACV, que se celebrar\u00e0 els dies 1 i 2 d&#8217;octubre de 2026 en el Roig Arena de Val\u00e8ncia, abordar\u00e0 esta transformaci\u00f3 a trav\u00e9s de la taula redona \u201cEl futur de la comunicaci\u00f3 esportiva: contingut, xarxes i impacte\u201d.<\/p>\n<p>La sessi\u00f3 reunir\u00e0 a Aaron Calatayud, Strategic Planner en Summa; David Calder\u00f3n, del Departament de Premsa del Vila-real *CF; i Estefania Pastor, de Val\u00e8ncia Plaza, tres professionals que permetran analitzar la comunicaci\u00f3 esportiva des de perspectives complement\u00e0ries: l&#8217;estrat\u00e8gia i la marca, la comunicaci\u00f3 des d&#8217;un club professional i la visi\u00f3 dels mitjans.<\/p>\n<p>Durant la taula s&#8217;abordaran q\u00fcestions com l&#8217;evoluci\u00f3 dels continguts, el paper de les xarxes socials, la relaci\u00f3 amb les noves audi\u00e8ncies, els nous h\u00e0bits de consum i la import\u00e0ncia creixent d&#8217;integrar la comunicaci\u00f3 dins de l&#8217;estrat\u00e8gia global de les organitzacions esportives.<\/p>\n<p>Una nova sessi\u00f3 d&#8217;un programa dissenyat per a analitzar els principals canvis que estan definint el present i el futur de la gesti\u00f3 esportiva.<\/p>\n<p>\ud83d\udcc5 1 i 2 d&#8217;octubre de 2026<br \/>\n\ud83d\udccd Roig Arena \u2013 Val\u00e8ncia<\/p>\n<p>\u00daltimes places disponibles.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La transformaci\u00f3 dels canals, el creixement de les xarxes socials, les noves maneres de consumir informaci\u00f3 i la necessitat de connectar amb audi\u00e8ncies cada vegada m\u00e9s fragmentades estan canviant profundament la comunicaci\u00f3 en l&#8217;esport. El 10\u00e9 Congr\u00e9s GEPACV, que se celebrar\u00e0 els dies 1 i 2 d&#8217;octubre de 2026 en el Roig Arena de Val\u00e8ncia, [&hellip;]<\/p>\n","protected":false},"author":231,"featured_media":24745,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1881],"tags":[],"class_list":["post-24746","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticies"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El futur de la comunicaci\u00f3 esportiva, protagonista en el 10\u00e9 Congr\u00e9s GEPACV - GEPACV<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gepacv.org\/vlc\/el-futur-de-la-comunicacio-esportiva-protagonista-en-el-10e-congres-gepacv\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El futur de la comunicaci\u00f3 esportiva, protagonista en el 10\u00e9 Congr\u00e9s GEPACV - GEPACV\" \/>\n<meta property=\"og:description\" content=\"La transformaci\u00f3 dels canals, el creixement de les xarxes socials, les noves maneres de consumir informaci\u00f3 i la necessitat de connectar amb audi\u00e8ncies cada vegada m\u00e9s fragmentades estan canviant profundament la comunicaci\u00f3 en l&#8217;esport. 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